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“The ornithologist David Sibley says that in Cape May, New Jersey, he once spotted a bird in flight from two hundred yards away and knew, instantly, that it was a ruff, a rare sandpiper. He had never seen a ruff in flight before; nor was the moment long enough for him to make a careful identification. But he was able to capture what bird-watchers call the bird’s “giss” – it’s essence – and that was enough.

Malcolm Gladwell, blink: The power of thinking without thinking

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